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Waves of Change
The brief
The Ministry of Culture and the Ministry of Foreign Affairs wanted a cultural programme for Denmark's EU Presidency in 2025 that reached beyond Brussels and Copenhagen: with young people at its heart, for the whole country, and with a European conversation about democracy and shared history. The brief was to develop a joint bid.
The work
As project lead, I headed the cultural pitch ‘Waves of Change’, designed to inspire cohesion and hope for Europe's future. The pitch was rooted in democratic values and diversity. I steered the process towards a single joint bid from the partners involved, and was also lead writer of the concept note – and coined the title.
